Feast your eyes on the brand new collection of handcrafted, hand finished, bespoke golf equipment from Bentley. Developed in partnership with VEGA, this collection of golf clubs, bags, luggage and accessories is hand forged in Ichikawa in Japan, a town with a history of forging going back to the period of Samurai Sword production. Detailing from Bentley cars features in the design of the golf range, which is licensed for sale by Professional Golf Europe and is truly bespoke at every level—not to mention the prices. A standard set of 8 irons comes for $3,500—a little more than $400 for each—and an additional driver would cost $750. Then the Bentley putter comes for $500. Of course, if you really want to go the whole way, you can opt for any of the numerous upgrades the company offers, such as custom-made $10,000 shafts or alligator skin grips. The golf accessories also include carbon steel ball markers for $100, and the $750 sterling silver ball marker which is made by Ottewill Silversmiths, creator of replica versions of the Claret Jug given to the Open Championship winner and the Augusta National Golf Club clubhouse given to the Masters Tournament champion. But we’ll tell you what’s truly bespoke. The buyers that want the whole ‘Bentley Golf Experience’ are flown to Japan where they get custom golf shafts manufactured exclusively for them, all based on a 3-dimensional swing analysis. That’s Bentley for you.
