
Russian luxury customization brand Caviar has unveiled a one-of-a kind customized version of iPhone X, which is studded with no less than 344 diamonds and 14 rubies, and carries a price tag of 2.4 million rubles –about $40,000! Named Imperial Crown, this dazzling iPhone X has been designed by Caviar as a tribute to black caviar, to traditional Russian jewelry technique filigree and to the Great Imperial Crown, which was made by Georg-Friedrich Eckart for the coronation of Catherine II and monarchs of the Russian Empire.